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Rocket Strategy develops high-impact growth strategy blueprints and serves as mission control for brands who want to accelerate growth scalably and sustainably.

Growth Solutions

No matter where you are in your growth process, we’ve got you covered.

Stage 1: Rocket Science (Strategy Development)

Let us evaluate your growth potential and chart a path to where you want to go.

Our Rocket Science development solutions include:

  • Growth Scaling Strategy
  • GTM Strategy (Sales, Marketing, Business Development)
  • Business Plan & Pitch Recommendations
  • Market Research & Competitive Analysis
  • Customer Profiles & Targeting
  • Brand Identity and Positioning
  • Product & Service Delivery Evaluation
  • Business Process Evaluation
  • Pricing Strategy Analysis
  • Corporate Culture & Team Development Strategy

Stage 2: Rocket Launch (Implementation Oversight)

Know where you want to go, but not how to get there? Let us help you develop and implement strategy blueprints to successfully launch your growth mission.

Our Rocket Launch strategy implementation solutions include:

  • Executive & Team Strategy & Plan Alignment
  • Pitch Deck Development
  • Product UX and Development Roadmapping
  • Website Strategy & Project Management
  • Business Process Automation Plans
  • KPI and Company Performance Management Plans
  • Strategic Partnership Development
  • Supply Chain Development
  • Project Management Systems
  • Talent Acquisition & Onboarding

Stage 3: Mission Control (Ongoing Advice)

Growth mission already underway but you need some executive support along the way? Let us help you keep your ship on the right course as you steer it to success.

Our Mission Control management consulting solutions include:

  • Idea Collaboration
  • Strategy & Planning Advice
  • Accountability Partners
  • Leadership Coaching
  • Contract CEO/CGO/COO

We can help you with much more than what’s listed here – and if we don’t do it, our solution partners probably do.

Let us know what you need and we’ll explore the best solutions for your project.

Process

We identify where your business is today, where you want to land, and why. Then we do the ‘rocket science’ of bridging the gap and blazing a relentless trail to launch you toward your growth goals.

To ensure all organizational boosters are firing in the same direction, our scalable growth acceleration strategies integrate the critical intersections of:

  • Branding & Positioning
  • Product & Engineering
  • Customer Experience
  • Sales & Marketing
  • Operational Process
  • Team Culture

Applying growth hacking tactics without a real growth strategy in place is a huge waste of time and money.

Our strategy-first approach to growth optimizes ROI and maximizes profitability:

Step 1: Discovery

What do you want to do and for who? Why?

Step 2: Product-Market Validation

Who are your ideal customers really, and what do they actually want you to do?

Step 3: Strategy

Form a hypothesis. What *should* you do to achieve your goals?

Step 4: Tactics

How will you do it and measure the results?

Step 5:  Implementation

Let’s do it and see what happens!

Step 6:  Analyze Results

Did it work?

Step 7: Optimize Strategy & Tactics

How can we make it work better?

Step 8:  Ongoing Ideation & Advice

How do you scale it over time?

Mission

Our mission is to create real value and change the world by helping our clients achieve their maximum growth potentials.

We work with brands who are making a positive impact, and we love compounding that impact by applying our growth acceleration to the equation to set off a chain reaction of positive improvement and progress.

We love connecting with our clients’ passions for:

  • Making a difference in the world
  • Cultivating human connection
  • Customer-centric value creation
  • Innovative ideas
  • Branding & storytelling
  • Strategic decision making
  • Quality execution
  • Sustainable processes
  • Continual progress

For ethical reasons, we don’t work with businesses that:

  • Engage in dishonest or misleading advertising or sales
  • Profit from the destruction of the environment
  • Monopolize and overcharge for essential public services

Brands We’ve Grown

Over the years, we’ve provided high-impact growth strategies, branding content, go-to-market advice, management consulting, operations scaling, and more for startups and Fortune 500 companies in tech & software, digital marketing, financial services, food & beverage, retail, and other industries.

Meet Our Founder

Rocket Strategy was founded by Kristen Proctor, a dynamic growth leader and consultant for startups and Fortune 100 brands across multiple industries and business structures.

Kristen is passionate about relentlessly pursuing growth in all aspects of business (and life!). She hasn’t met a problem she couldn’t solve (yet) and brings a unique perspective to business challenges. By drawing from her broad, cross-functional domain experience, Kristen has the rare ability to consider business plans and processes from end-to-end and predict and avoid future collisions before they throw the business off course.

Though she’s a lover of vision and ideas, Kristen also has a knack for turning those ideas into reality with comprehensive and methodical action plans and a cross-functional team management style that ensures organizational buy-in and high-quality execution.

Experience

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Brands Grown.
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Why Clients Should Work With Us

“Kristen is a highly effective leader, especially as it relates to driving change, creating new processes, and accelerating the go to market of new solutions.

In 2016, Kristen facilitated and led the commercialization of innovative new technology solutions for some of Panasonic’s largest Fortune 500 customers by getting intimately engaged in a highly matrixed global organization and applying her differentiated skill sets, which include an unparalleled attention to detail and a relentless determination to accomplish projects on time.

As a result, in its first year, our Food & Retail business unit was able to overachieve to a result of 136% to plan in top line revenue and a P&L that was $5M ahead of plan.”

“I worked with Kristen during my tenure at Panasonic’s Innovation Center when she was tasked to strategically position one our new technology solutions. Her outstanding leadership and the ability to piece all of the scattered puzzles from different stakeholders into a sound game plan were instrumental to the development of the product and end-to-end process.”

“Kristen is very knowledgeable, thinks through the entire process of the workflow, has extreme attention to details, possesses outstanding communication skills, works with focused objectives in mind, and is also fun to work with!”

“Kristen is a pleasure to work with! We needed help growing our digital marketing business and Kristen was instrumental in doing that. She was able to understand where our business was, where it needed to go, and help us bridge the gap to get there. Not only was she able to help us strategize about growing our business but to implement those strategies as well.”

Danielle Forrest, Founder | Dani Inc

“I worked with Kristen on an early stage, Australia-based financial services startup growth project of mine. Kristen was an amazing asset to the business and the results far exceeded expectation. Her communication, knowledge, experience and ability to manage multiple tasks were fantastic. Work was always completed efficiently with outstanding quality!”

“Kristen provided growth strategy consulting services for our early stage SaaS startup based in Barcelona. We saw significant results in that time, doubling paid sales conversion rates with just a few tweaks to the messaging, website, and product onboarding experience. Kristen is very well organized, a hard worker, and someone I really trust when collaborating on marketing strategy for tech projects. She’s open minded, proposes successful marketing experiments, and tracks results with rigor. Exactly what I needed for my startup!”

“As Insight Riot was doing a brand refresh (services refocus), I worked with Kristen on our overall brand and product strategy. Her work was insightful, thoughtful, and gave me the critical element of having an objective perspective on all the thoughts and possibilities floating around in my head.”

“Kristen’s work and thinking covers the entire spectrum of ‘high level’ growth strategy, all the way down to what ‘tactics’ will best support that strategy. Long story short; very happy with the results of our work together as it has become a foundational branding piece for us moving forward.”

“I’ve had the opportunity to work with Kristen for several years on several companies and projects. Kristen is one of the hardest working and most passionate people I know – “cannot do it” is simply not part of her vocabulary. I have watched Kristen take on many large roles and assignments, get quickly up the learning curve, and then execute with professionalism and competence. She is a pleasure to work with and has a big heart. I recommend Kristen without reservation.” 

“I had the pleasure of collaborating with Kristen for several years as a business partner to promote joint Cisco/ZIVELO interactive solutions. Kristen is an energetic, articulate, well-organized, strategic thinker who would be an asset to any organization. She is a consummate professional and an all-around fun person to be around.” 

“Kristen displays a deep set of business skills that usually take many years to develop. Strong interpersonal skills to engage and develop relationships with customers and business partners. Equally as adept at driving various internal company organizations. Great to work with and for, always had great input to make good proposals and strategies even better. Passionate and focused to see projects succeed. Kristen is a key asset to any company she works with.

“I worked with Kristen as a strategic partner to develop the Cisco/Zivelo partnership. Kristen was a great person to work with – she was always looking for win-win opportunities as business partners, had a strategic vision of where she wanted the partnership and company to go, and had the operational focus and attention to detail to drive initiatives to completion. Kristen was always a go-to person to get things done. Perhaps most importantly, she was always fun and a pleasure to work with.”

“I worked directly with Kristen on several important company initiatives while our company was in a period of rapid growth. Her business instincts, work ethic, attention to detail, and writing skills are outstanding. She also truly cares about the results of her work and will never “pass the buck” to avoid hard work.”

Virginia Llewellyn, General Counsel | HATCHBEAUTY

“Kristen and I worked together as business partners to bring custom interactive software to life using state-of-the-art touchscreen kiosks. Kristen’s exceptional communication skills ensured that we had a good pulse on the status of all open projects between our two companies. Kristen consistently presented new partnership, sales, and marketing opportunities which benefited both companies. Her professionalism provided comfort to the entire team at INTOUCH Interactive and validated her rapid career trajectory. It was always a pleasure to work with Kristen.”